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The Nub
ISBA training

Training Workshops

The nub is an official training organization running workshops for ISBA.

The 2004 Workshop was entitled “How to write effective briefs— for better business returns from your agencies”

The 2005 Workshops will be a further development of this theme concentrating on “The Client Brief”. Please book directly with ISBA. The first training workshop is on Thursday 25th May 2005.



The Client Brief is available on ISBA website and through IPA and other industry bodies


We are building a unique database of client briefs as a learning tool to help in training.

This includes good and bad briefs. There are interactive exercises to develop individuals skills and also introduce new ways of thinking.